1940s Westend Watch Co. Sowar Prima | ServicedWest End Watch Co. was founded in 1886 to supply Swiss watches to the Indian market, and later expanded across the Middle and Far East, where it became closely associated with colonial administrators, military personnel, and civilian service in the region. In 1934, the company introduced the Sowar Prima, combining the Sowar name a reference to cavalry with the Prima designation for its waterproof, shock resistant models. The watch was paired with

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14k gold filled case and snap-on caseback

It documents Omega's transition period from mechanical to electronic timepieces

a sturdy D-ring lets you clip the case to your bag or tote

while the luminous alpha‑style hour and minute hands

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We also rethought the internal layout to suit the needs of today’s collectors

This 36mm Omega Constellation Day-Date ST 368

while the exterior is crafted from premium Togo leather for a refined

Inspired by the classic Gay Frères look

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a red telemeter scale